https://marinabarrocas.com marina barrocas Fri, 01 Mar 2024 13:51:49 +0000 https://marinabarrocas.com en https://marinabarrocas.com/Homepage Tue, 16 Nov 2021 23:20:02 +0000 marina barrocas https://marinabarrocas.com/Homepage Hi, I’m Marina, a Brazilian-Portuguese graphic designer and art director. I have 7+ years of experience creating brand communication for different touchpoints, developing visual languages, and working on online and offline campaigns. I enjoy being a hands-on designer and conceptualizing and strategizing communication plans and campaigns. ✌️️ https://marinabarrocas.com/about Tue, 16 Nov 2021 23:39:08 +0000 marina barrocas https://marinabarrocas.com/about Hi, I’m Marina, a Brazilian-Portuguese graphic designer and art director. I have 7+ years of experience creating brand communication for different touchpoints, developing visual languages, and working on online and offline campaigns. I enjoy being a hands-on designer and conceptualizing and strategizing communication plans and campaigns.Feel free to contact me via marina.barrocas@gmail.com. LinkedInInstagram <img width="900" height="1125" width_o="900" height_o="1125" data-src="https://freight.cargo.site/t/original/i/8e8b3c3d0d58adcb28ee9993fbdf7627bac24450c89bee9b39c2b1fa5961680b/2df17c7b-ab4b-40f5-96bf-7c2d8e96526d.JPG" data-mid="198141094" border="0" src="https://freight.cargo.site/w/900/i/8e8b3c3d0d58adcb28ee9993fbdf7627bac24450c89bee9b39c2b1fa5961680b/2df17c7b-ab4b-40f5-96bf-7c2d8e96526d.JPG" /> https://marinabarrocas.com/Tommy-Hilfiger Mon, 05 Feb 2024 16:12:47 +0000 marina barrocas https://marinabarrocas.com/Tommy-Hilfiger <img width="1980" height="1115" width_o="1980" height_o="1115" data-src="https://freight.cargo.site/t/original/i/05d9592a5e6a4d0362a9053f92857722db7e47c1a7098ba078ae590e6d345d87/01-hero.png" data-mid="204467749" border="0" src="https://freight.cargo.site/w/1000/i/05d9592a5e6a4d0362a9053f92857722db7e47c1a7098ba078ae590e6d345d87/01-hero.png" /> Tommy HilfigerSocial Media ContentFreelance project for Tommy Hilfiger’s Instagram account︎︎︎. For the end-of-year organic content on Tommy Hilfiger’s Instagram account, I worked with their social media team on a project that blended nostalgia and luxury into their posts. The goal was to create engaging social media content that resonated with the essence of the '90s, old money glamor, and Americana's spirit–all representing the Tommy Hilfiger brand. The visual language was inspired by classic magazine aesthetics and typography, which once defined the era's fashion narrative. The posts reinvented the magazine experience for the current digital audience. The content left the followers wanting more, and we continued the campaign into the new year. The culmination was the creation of a physical magazine that was designed to be shared as a Reel on Instagram. “Is this a real paper magazine? If yes, I’d love to have one. 👏🔥” Tommy Hilfiger has a large audience of over 14.7M followers on Instagram, with people of different ages and necessities. Having that in mind, all the content created was certified to have readability and accessibility, while following the best performance practices and brand guidelines. <img width="1980" height="903" width_o="1980" height_o="903" data-src="https://freight.cargo.site/t/original/i/3ccb438b6b98ad81b6cfd1a360e4a1c33d4ed39dfe23344ddc4142bc4d02d02e/02-refs.png" data-mid="204467784" border="0" data-scale="68" src="https://freight.cargo.site/w/1000/i/3ccb438b6b98ad81b6cfd1a360e4a1c33d4ed39dfe23344ddc4142bc4d02d02e/02-refs.png" /> &nbsp; &nbsp; <img width="1312" height="1622" width_o="1312" height_o="1622" data-src="https://freight.cargo.site/t/original/i/458b46ab7ff4dec71730d9bca85a20a7080b5eb92959e3f42292339bdfa9b4be/03-mockup.png" data-mid="204477236" border="0" src="https://freight.cargo.site/w/1000/i/458b46ab7ff4dec71730d9bca85a20a7080b5eb92959e3f42292339bdfa9b4be/03-mockup.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/ea5db93a5e1f780cdbfbe56371cd63dbb26e8a71d22ae36a48b0ef1b1846429c/th-feed-1212-02a.png" data-mid="204477382" border="0" src="https://freight.cargo.site/w/1000/i/ea5db93a5e1f780cdbfbe56371cd63dbb26e8a71d22ae36a48b0ef1b1846429c/th-feed-1212-02a.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/0ce5799d48c29045d87d52923258e9ddf0d274d2e1415c0e5d9f50ce3165fa4d/th-feed-1212-04.png" data-mid="204477383" border="0" src="https://freight.cargo.site/w/1000/i/0ce5799d48c29045d87d52923258e9ddf0d274d2e1415c0e5d9f50ce3165fa4d/th-feed-1212-04.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/0ac3607bcb430dbd1521e68912b3fefa8ef10acd6c569c054dd1845c52f9275c/th-feed-1212-06.png" data-mid="204477384" border="0" src="https://freight.cargo.site/w/1000/i/0ac3607bcb430dbd1521e68912b3fefa8ef10acd6c569c054dd1845c52f9275c/th-feed-1212-06.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/9790aa388515a6f14e6c8ba5637744bde7b7f6d125754c3cebe03878a11aa3da/th-feed-1212-07.png" data-mid="204477400" border="0" data-scale="46" src="https://freight.cargo.site/w/1000/i/9790aa388515a6f14e6c8ba5637744bde7b7f6d125754c3cebe03878a11aa3da/th-feed-1212-07.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/5bc61829f267003b3164172650a6918c64db2f2421d24bda4a2fae45740ce3ad/th-feed-1812-03a.png" data-mid="204629515" border="0" src="https://freight.cargo.site/w/1000/i/5bc61829f267003b3164172650a6918c64db2f2421d24bda4a2fae45740ce3ad/th-feed-1812-03a.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/08ec8115cfd66b9400cae27bd62ba8e1750e07740f691f73442d8628114b50a7/th-feed-1812-04.png" data-mid="204629516" border="0" src="https://freight.cargo.site/w/1000/i/08ec8115cfd66b9400cae27bd62ba8e1750e07740f691f73442d8628114b50a7/th-feed-1812-04.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/fb4983815469523689ea5fd3c4fc00996a5cd1f7a8b940c0fbbb5591d465a6bc/th-feed-1912-05b.png" data-mid="204785509" border="0" src="https://freight.cargo.site/w/1000/i/fb4983815469523689ea5fd3c4fc00996a5cd1f7a8b940c0fbbb5591d465a6bc/th-feed-1912-05b.png" /> <img width="1080" height="1350" width_o="1080" height_o="1350" data-src="https://freight.cargo.site/t/original/i/09c96309db8e2448fb40c69a22294e80338866941f2d75db968570092a1c1e33/th-feed-2012-04.png" data-mid="204785512" border="0" src="https://freight.cargo.site/w/1000/i/09c96309db8e2448fb40c69a22294e80338866941f2d75db968570092a1c1e33/th-feed-2012-04.png" /> <img width="693" height="347" width_o="693" height_o="347" data-src="https://freight.cargo.site/t/original/i/40a7085d758e6e31219aff1d32ff0ef2e52d148b6ca565472fd322f62d55c9e7/Group-19.png" data-mid="204791194" border="0" src="https://freight.cargo.site/w/693/i/40a7085d758e6e31219aff1d32ff0ef2e52d148b6ca565472fd322f62d55c9e7/Group-19.png" /> <img width="693" height="347" width_o="693" height_o="347" data-src="https://freight.cargo.site/t/original/i/7409dee2a953cbb253505c5e94b01e9bdcc367f2c0af986ea5468bb48bd172e6/Group-20.png" data-mid="204791195" border="0" src="https://freight.cargo.site/w/693/i/7409dee2a953cbb253505c5e94b01e9bdcc367f2c0af986ea5468bb48bd172e6/Group-20.png" /> <img width="693" height="347" width_o="693" height_o="347" data-src="https://freight.cargo.site/t/original/i/5e1081975f1b1c6eb9e8251f6891d1611c7648241dbec5203e203861ae127d0d/Group-21.png" data-mid="204791196" border="0" src="https://freight.cargo.site/w/693/i/5e1081975f1b1c6eb9e8251f6891d1611c7648241dbec5203e203861ae127d0d/Group-21.png" /> <img width="693" height="347" width_o="693" height_o="347" data-src="https://freight.cargo.site/t/original/i/6c78b62ca67d1c45388690d2f697eed9a20cefbff80a818f130c2a7e6e786f25/Group-18.png" data-mid="204791193" border="0" src="https://freight.cargo.site/w/693/i/6c78b62ca67d1c45388690d2f697eed9a20cefbff80a818f130c2a7e6e786f25/Group-18.png" /> https://marinabarrocas.com/microlyte Mon, 15 May 2023 13:23:27 +0000 marina barrocas https://marinabarrocas.com/microlyte <img width="1981" height="1167" width_o="1981" height_o="1167" data-src="https://freight.cargo.site/t/original/i/0fa606e63592e707b42c0d484b76a447f6671a8b36c2d60e9a7684879401f8b7/Group-3.png" data-mid="178798686" border="0" src="https://freight.cargo.site/w/1000/i/0fa606e63592e707b42c0d484b76a447f6671a8b36c2d60e9a7684879401f8b7/Group-3.png" /> Microlyte Paid Social Campaign © waterdrop® – 2022Creative direction by Kathi Kolar;Design by Marina Barrocas;Copy by Chelsea Tan &amp; Johanna Zimmerer;Performance team: Cosima Ferrari, Agnieszka Kocot &amp; Teresa Mandolesi. In 2022, waterdrop® launched Microlyte, an electrolyte drink in a cube format. Offered in three flavors, Microlyte is designed to keep people hydrated during and after exercise, making it the perfect choice for sports enthusiasts. A dedicated Paid Social campaign was launched in parallel with the primary Marketing campaign to introduce this new subbrand and educate customers about the product. As part of an “Ad Squad” focused on creating ad campaigns for Meta (Instagram &amp; Facebook), we aimed to attract new customers to waterdrop®. Based on competitor research, analysis of well-performing ads and target audience, we created several static creatives to test different layouts and variations for this campaign. <img width="976" height="975" width_o="976" height_o="975" data-src="https://freight.cargo.site/t/original/i/40754942c4b072d1c806a9a0c22c3a8d09268d16e71afd83cd5cbd563f57f7b9/Mask-group-1.png" data-mid="178798689" border="0" src="https://freight.cargo.site/w/976/i/40754942c4b072d1c806a9a0c22c3a8d09268d16e71afd83cd5cbd563f57f7b9/Mask-group-1.png" /> <img width="976" height="975" width_o="976" height_o="975" data-src="https://freight.cargo.site/t/original/i/81ec21b0e5cab9278ed60d2422478fb49c6c35ba4e62498c3988d918e59099f2/Group-4.png" data-mid="178798688" border="0" src="https://freight.cargo.site/w/976/i/81ec21b0e5cab9278ed60d2422478fb49c6c35ba4e62498c3988d918e59099f2/Group-4.png" /> <img width="976" height="975" width_o="976" height_o="975" data-src="https://freight.cargo.site/t/original/i/a8a7efc7dfa2cbdf007b606eda79af8ad5a0064a10d1207344f4a3cb85b53ed9/Mask-group.png" data-mid="178798691" border="0" src="https://freight.cargo.site/w/976/i/a8a7efc7dfa2cbdf007b606eda79af8ad5a0064a10d1207344f4a3cb85b53ed9/Mask-group.png" /> <img width="976" height="975" width_o="976" height_o="975" data-src="https://freight.cargo.site/t/original/i/f10668d7b28d317ceb7b03aba8d0e49f53265a4cb78e879c2ea64018d75e34a7/Mask-group-2.png" data-mid="178798690" border="0" src="https://freight.cargo.site/w/976/i/f10668d7b28d317ceb7b03aba8d0e49f53265a4cb78e879c2ea64018d75e34a7/Mask-group-2.png" /> <img width="1981" height="1124" width_o="1981" height_o="1124" data-src="https://freight.cargo.site/t/original/i/1069fbe15fbb7a04e07e478d85867c0f109c6e06df20181d187417eed45067a8/MM_Phone_PH-E-05_preview2-1.png" data-mid="178798710" border="0" data-scale="70" src="https://freight.cargo.site/w/1000/i/1069fbe15fbb7a04e07e478d85867c0f109c6e06df20181d187417eed45067a8/MM_Phone_PH-E-05_preview2-1.png" /> <img width="1300" height="1300" width_o="1300" height_o="1300" data-src="https://freight.cargo.site/t/original/i/6eb079556d2e458ab94ac2e71c375fcf1ed28022d29cf65ed58ff72137ac5fb4/ma-DACH_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-GER_30102022-1.png" data-mid="205502898" border="0" src="https://freight.cargo.site/w/1000/i/6eb079556d2e458ab94ac2e71c375fcf1ed28022d29cf65ed58ff72137ac5fb4/ma-DACH_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-GER_30102022-1.png" /> <img width="1300" height="1300" width_o="1300" height_o="1300" data-src="https://freight.cargo.site/t/original/i/23851376f3daa7ab36d0a898f362aeed0c39bd5c6004253413dbf9e72b584e16/ma-FR_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-FR_30102022-1.png" data-mid="205502899" border="0" src="https://freight.cargo.site/w/1000/i/23851376f3daa7ab36d0a898f362aeed0c39bd5c6004253413dbf9e72b584e16/ma-FR_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-FR_30102022-1.png" /> <img width="1300" height="1300" width_o="1300" height_o="1300" data-src="https://freight.cargo.site/t/original/i/e1cd0536277e87579cb51e2c82c11951ec19e75d88ba926043417ac4318178c5/ma-IT_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-IT_30102022-1.png" data-mid="205502900" border="0" src="https://freight.cargo.site/w/1000/i/e1cd0536277e87579cb51e2c82c11951ec19e75d88ba926043417ac4318178c5/ma-IT_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-IT_30102022-1.png" /> <img width="1300" height="1300" width_o="1300" height_o="1300" data-src="https://freight.cargo.site/t/original/i/5593cb47158b193b21a9c4ce00d34a8d81e645c9fd6f6ddd19baad7ed0a4105f/ma-NL_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-NL_30102022-1.png" data-mid="205502901" border="0" src="https://freight.cargo.site/w/1000/i/5593cb47158b193b21a9c4ce00d34a8d81e645c9fd6f6ddd19baad7ed0a4105f/ma-NL_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-NL_30102022-1.png" /> <img width="1300" height="1300" width_o="1300" height_o="1300" data-src="https://freight.cargo.site/t/original/i/b14f514fbf1cb7876c9c2e3e2a139c93ae335e6c222d1992a3c334d448129859/ma-ROE_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-EN_30102022-1.png" data-mid="205502902" border="0" src="https://freight.cargo.site/w/1000/i/b14f514fbf1cb7876c9c2e3e2a139c93ae335e6c222d1992a3c334d448129859/ma-ROE_cr-Microlyte_Launch_87_ca-MICROLYTE_pr-Mix_plf-Meta_plm-FeedStory_fo-Static_lau-Launch_lan-EN_30102022-1.png" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/e76bc3a22ec349c4404a36232b9aab6c26fdc1947c7cbab0e114012c772a8f36/IMG_4702.JPG" data-mid="178798712" border="0" src="https://freight.cargo.site/w/1000/i/e76bc3a22ec349c4404a36232b9aab6c26fdc1947c7cbab0e114012c772a8f36/IMG_4702.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/7728cb3b5017b4ea38cbc0c04ee3c8ed8bd111b76ce45587b10c4dc4407b8c08/IMG_4805.JPG" data-mid="178798718" border="0" src="https://freight.cargo.site/w/1000/i/7728cb3b5017b4ea38cbc0c04ee3c8ed8bd111b76ce45587b10c4dc4407b8c08/IMG_4805.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/dbf9ee327357d76a1814f6cbd5f3840e173f76499433b91f959eb2055825d94f/IMG_4711.JPG" data-mid="178798713" border="0" src="https://freight.cargo.site/w/1000/i/dbf9ee327357d76a1814f6cbd5f3840e173f76499433b91f959eb2055825d94f/IMG_4711.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/b1d1895ef04d08e3c75d2db9f814704dcd91c7b85ca7f0419f526ecdb3f9f69f/IMG_4763.JPG" data-mid="178798714" border="0" src="https://freight.cargo.site/w/1000/i/b1d1895ef04d08e3c75d2db9f814704dcd91c7b85ca7f0419f526ecdb3f9f69f/IMG_4763.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/26e18879d6525c13a8c13f5caaf5e88ea84ec6784da4a72c389576c31b0e1b01/IMG_4775.JPG" data-mid="178798715" border="0" src="https://freight.cargo.site/w/1000/i/26e18879d6525c13a8c13f5caaf5e88ea84ec6784da4a72c389576c31b0e1b01/IMG_4775.JPG" /> <img width="600" height="787" width_o="600" height_o="787" data-src="https://freight.cargo.site/t/original/i/b3e96e1653977c6b7d7cfcbc1b8edd8014a5a786a4c6fc5bfe4500a34ba9f164/IMG_4793.png" data-mid="178798716" border="0" src="https://freight.cargo.site/w/600/i/b3e96e1653977c6b7d7cfcbc1b8edd8014a5a786a4c6fc5bfe4500a34ba9f164/IMG_4793.png" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/25eafb9ed51a968dd8c506aa145207a8a49652c2eb6e082eab3472517dae3949/IMG_4871.JPG" data-mid="178798719" border="0" src="https://freight.cargo.site/w/1000/i/25eafb9ed51a968dd8c506aa145207a8a49652c2eb6e082eab3472517dae3949/IMG_4871.JPG" /> https://marinabarrocas.com/Tommy-Jeans Fri, 01 Mar 2024 13:51:49 +0000 marina barrocas https://marinabarrocas.com/Tommy-Jeans <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3c7059889a22a4bd6083d0dd8558362de7b63e278e921e62653c2c46944e27d6/tommyjeans-header.png" data-mid="205838581" border="0" src="https://freight.cargo.site/w/1000/i/3c7059889a22a4bd6083d0dd8558362de7b63e278e921e62653c2c46944e27d6/tommyjeans-header.png" /> Tommy JeansSocial Media Content Freelance project for Tommy Jeans’ Instagram account. Content and images belong to Tommy Jeans/Tommy Hilfiger. There is nothing better to kickstart the New Year with engaging and fun posts than Astrology content. Thinking about that, I worked with the Tommy Jeans social media team to create all-type carousel posts for their Instagram page with resolutions for the new year. Drawing inspiration from Tommy Jeans' old-school serif typography and brand colors, we created a series of posts that paired each zodiac sign with a New Year's resolution, a vibe prediction for the year, and a product recommendation aligned with the astrological theme. This not only captivated followers with personalized content but also cleverly linked to recommended products to drive conversions. The staggered release of the carousels kept the audience eagerly anticipating their own sign to be posted to find their clothing recommendations, just like in a classic 90s/00s magazine. <img width="2464" height="1318" width_o="2464" height_o="1318" data-src="https://freight.cargo.site/t/original/i/aabe36c655e090b583d579351de8d1fcb457267aca5cab0c508e488854571b8c/tommyjeans-refs.png" data-mid="206240113" border="0" src="https://freight.cargo.site/w/1000/i/aabe36c655e090b583d579351de8d1fcb457267aca5cab0c508e488854571b8c/tommyjeans-refs.png" /> <img width="1324" height="1712" width_o="1324" height_o="1712" data-src="https://freight.cargo.site/t/original/i/db05f1b0ed50a34d111858e86afae3247447df1ac03c82be9d8a73c17b938e8e/tommyjeans-brand.png" data-mid="206240115" border="0" src="https://freight.cargo.site/w/1000/i/db05f1b0ed50a34d111858e86afae3247447df1ac03c82be9d8a73c17b938e8e/tommyjeans-brand.png" /> <img width="2640" height="1610" width_o="2640" height_o="1610" 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data-src="https://freight.cargo.site/t/original/i/6d4118c56b817a3787e6eba3063ca8fe15aacb13892fd0777810897e2c0fc2a6/tj-astro-feed2-01.png" data-mid="206201454" border="0" src="https://freight.cargo.site/w/1000/i/6d4118c56b817a3787e6eba3063ca8fe15aacb13892fd0777810897e2c0fc2a6/tj-astro-feed2-01.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/25fa978b07877980341af4d2cdc552457c2cc0520a8228338b72fcdab159486f/tj-astro-feed2-02.png" data-mid="206201455" border="0" src="https://freight.cargo.site/w/1000/i/25fa978b07877980341af4d2cdc552457c2cc0520a8228338b72fcdab159486f/tj-astro-feed2-02.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5fc08d51543d45c6a9df829c4f097a120f416754014e78b86d05ad116be5b371/tj-astro-feed2-03.png" data-mid="206201456" border="0" src="https://freight.cargo.site/w/1000/i/5fc08d51543d45c6a9df829c4f097a120f416754014e78b86d05ad116be5b371/tj-astro-feed2-03.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/de31dc0f5a7eeca116e6cb42976bae47935ee476aff1168a9f8e3d9a95454aab/tj-astro-feed2-04.png" data-mid="206201457" border="0" src="https://freight.cargo.site/w/1000/i/de31dc0f5a7eeca116e6cb42976bae47935ee476aff1168a9f8e3d9a95454aab/tj-astro-feed2-04.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" data-src="https://freight.cargo.site/t/original/i/7f02e08e3fb5bc92c8ffae4e5d518cfeb193b725c9b89dd2dc93e36da0b198c4/tj-astro-feed3-01.png" data-mid="206201459" border="0" src="https://freight.cargo.site/w/1000/i/7f02e08e3fb5bc92c8ffae4e5d518cfeb193b725c9b89dd2dc93e36da0b198c4/tj-astro-feed3-01.png" /> <img width="1080" height="1080" width_o="1080" height_o="1080" 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src="https://freight.cargo.site/w/1000/i/319109887070dbc94416cbc1b134cb0b1f12351bc5a0d1a4f4bf0f9c60e6d6d8/tj-astro-feed3-04.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/8cef74557cce5f73eec18fe2d27ab41f206c998dd1c2b32777bb8853428f0eeb/tommyjeans-comment-1.png" data-mid="206247069" border="0" src="https://freight.cargo.site/w/1000/i/8cef74557cce5f73eec18fe2d27ab41f206c998dd1c2b32777bb8853428f0eeb/tommyjeans-comment-1.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/2f798cef0e72115694def0d2f8fbe62ee846f3729e650b19e870234414b6148d/tommyjeans-comment-2.png" data-mid="206247070" border="0" src="https://freight.cargo.site/w/1000/i/2f798cef0e72115694def0d2f8fbe62ee846f3729e650b19e870234414b6148d/tommyjeans-comment-2.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/c3278dfe71190d51412caca1e0725322361667b6f906d1c01ca6cf7d80e97ba1/tommyjeans-comment-3.png" data-mid="206247071" border="0" src="https://freight.cargo.site/w/1000/i/c3278dfe71190d51412caca1e0725322361667b6f906d1c01ca6cf7d80e97ba1/tommyjeans-comment-3.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/95b5d7651140d9c4f09f691f0c50358986158b2ec6e04000689b8061a306c2b4/tommyjeans-comment-4.png" data-mid="206247072" border="0" src="https://freight.cargo.site/w/1000/i/95b5d7651140d9c4f09f691f0c50358986158b2ec6e04000689b8061a306c2b4/tommyjeans-comment-4.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/7a161422a11a63d896db0bf060fb0ae9bb10c765c76451306a9b7cb7f73fd188/tommyjeans-comment-5.png" data-mid="206247074" border="0" src="https://freight.cargo.site/w/1000/i/7a161422a11a63d896db0bf060fb0ae9bb10c765c76451306a9b7cb7f73fd188/tommyjeans-comment-5.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/975a8cddfd3204f9c6c8016f5f1f68c090a95a7af3212a9e01ff8b6a78e9bb22/tommyjeans-comment-6.png" data-mid="206247075" border="0" src="https://freight.cargo.site/w/1000/i/975a8cddfd3204f9c6c8016f5f1f68c090a95a7af3212a9e01ff8b6a78e9bb22/tommyjeans-comment-6.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/55cbc49da401d2db93a6a5b7709c2420fadf8883f1c9e349f2ce3f71a32f0411/tommyjeans-comment-7.png" data-mid="206247076" border="0" src="https://freight.cargo.site/w/1000/i/55cbc49da401d2db93a6a5b7709c2420fadf8883f1c9e349f2ce3f71a32f0411/tommyjeans-comment-7.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/dbee88110e0bd80fd1cfff020519bc7ee28d0bbd30fb02bd974b408a2a9dcdc3/tommyjeans-comment-8.png" data-mid="206247077" border="0" src="https://freight.cargo.site/w/1000/i/dbee88110e0bd80fd1cfff020519bc7ee28d0bbd30fb02bd974b408a2a9dcdc3/tommyjeans-comment-8.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/9c37e17976d40c65c08ff53fd16fdf7d1ce4f3e6c54bdf42fbb510c50cd2701f/tommyjeans-comment-9.png" data-mid="206247078" border="0" src="https://freight.cargo.site/w/1000/i/9c37e17976d40c65c08ff53fd16fdf7d1ce4f3e6c54bdf42fbb510c50cd2701f/tommyjeans-comment-9.png" /> <img width="1311" height="1206" width_o="1311" height_o="1206" data-src="https://freight.cargo.site/t/original/i/c81415c8d1be354b61a6f9f8bb1dd21de79fb62c9b6dd79b57dadb740d772a47/tommyjeans-comment-10.png" data-mid="206247079" border="0" 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data-src="https://freight.cargo.site/t/original/i/d9fcb8a6cbb413b193a15ce501bf1aa055bd441dacd83c4733ad52a80be0ac52/tommyjeans-comment.png" data-mid="206247082" border="0" src="https://freight.cargo.site/w/1000/i/d9fcb8a6cbb413b193a15ce501bf1aa055bd441dacd83c4733ad52a80be0ac52/tommyjeans-comment.png" /> <img width="1754" height="804" width_o="1754" height_o="804" data-src="https://freight.cargo.site/t/original/i/edf1ec9584f906b24d637e618b5681b1014dc05af89cc6306b2c4317b009096b/tommyjeans-jeans.png" data-mid="206246982" border="0" src="https://freight.cargo.site/w/1000/i/edf1ec9584f906b24d637e618b5681b1014dc05af89cc6306b2c4317b009096b/tommyjeans-jeans.png" /> https://marinabarrocas.com/cabo-verde-digital Fri, 01 Apr 2022 13:58:22 +0000 marina barrocas https://marinabarrocas.com/cabo-verde-digital <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d656b21d5fbcf32c7ecd74a9d895d7093905fde52095dd78ca0b30cf81f46f77/caboverdedigital-intro-thumb.gif" data-mid="205208388" border="0" src="https://freight.cargo.site/w/1000/i/d656b21d5fbcf32c7ecd74a9d895d7093905fde52095dd78ca0b30cf81f46f77/caboverdedigital-intro-thumb.gif" /> Cabo Verde DigitalVisual Identity &amp; Communication © Startup Portugal Creative direction by Constantin Peyfuss; Art direction and graphic design by Marina Barrocas︎︎︎; Logo design by Susana Monteiro︎︎︎; Graphic design by Sara Papaia︎︎︎;Photos by Teresa Folhadela︎︎︎; Extra images from Unsplash︎︎︎ and Web Summit︎︎︎. Since August 2019, Startup Portugal has collaborated with the government of Cape Verde and given the support to create, capacitate, and accelerate the country's entrepreneurship ecosystem. The result of this collaboration is Cabo Verde Digital, the government's arm to develop a series of public initiatives spanning from coding school for youngsters to scholarships to create businesses, and public support to attract digital nomads to the country. Startup Portugal has not only supported the strategy and execution but also developed CVD's visual identity and communication. We invited designer Susana Monteiro, 2nd generation Capeverdian diaspora, to design the logo and worked with her to design brand essentials, such as stationary. Startup Portugal has designed communication and promotional pieces, presentations, reports, merchandising, key visuals for their programs and events, videos, and many more for Cabo Verde Digital. We also designed their Web Summit 2019 stand, where the initiative was presented to the world. It was a very successful partnership where many people were – and still are – empowered to develop their business and help develop Cape Verde. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/846b6936aabeddbd10c9321c383d4d35ab67122c3dce14cbebd405638d9123d3/CV_NOV8.004.jpeg" data-mid="138309028" border="0" src="https://freight.cargo.site/w/1000/i/846b6936aabeddbd10c9321c383d4d35ab67122c3dce14cbebd405638d9123d3/CV_NOV8.004.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3c9fd658afcc0c0881808eebe87d61a74097dbfd864a947b0cd49abccdbcc9f6/CV_NOV8.005.jpeg" data-mid="189076819" border="0" src="https://freight.cargo.site/w/1000/i/3c9fd658afcc0c0881808eebe87d61a74097dbfd864a947b0cd49abccdbcc9f6/CV_NOV8.005.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0ccc589561de37464ec9767f761b98e4925171d7b77d5b4b5b2879a1d5b2fb7f/CV_NOV8.007.jpeg" data-mid="189076810" border="0" src="https://freight.cargo.site/w/1000/i/0ccc589561de37464ec9767f761b98e4925171d7b77d5b4b5b2879a1d5b2fb7f/CV_NOV8.007.jpeg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a43cc79d5da90d1420de6c461e64ae61c62762dad8a646f78939e8a247bcea3a/CV_NOV8.006.jpeg" data-mid="189076823" border="0" src="https://freight.cargo.site/w/1000/i/a43cc79d5da90d1420de6c461e64ae61c62762dad8a646f78939e8a247bcea3a/CV_NOV8.006.jpeg" /> <img width="1616" height="1080" width_o="1616" height_o="1080" data-src="https://freight.cargo.site/t/original/i/22460fbc9301a972e68f9c402957567b5e9495bee52162e66d236940d660ada7/1684168167949.jpeg" data-mid="189076826" border="0" data-scale="63" 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src="https://freight.cargo.site/w/1000/i/10d1e6739a451451ac09c43ffaa6c60679f08adfe7a4d86ce392f383b409d204/CV_NOV8.001.jpeg" /> https://marinabarrocas.com/make-it-count Mon, 15 May 2023 13:48:48 +0000 marina barrocas https://marinabarrocas.com/make-it-count <img width="3360" height="1890" width_o="3360" height_o="1890" data-src="https://freight.cargo.site/t/original/i/58d345f946c82d9b8f1632dbea3ebc9fac419437034daa7efcd391a3b69f4711/Screenshot-2023-05-15-at-4.23.09-PM.png" data-mid="178805027" border="0" src="https://freight.cargo.site/w/1000/i/58d345f946c82d9b8f1632dbea3ebc9fac419437034daa7efcd391a3b69f4711/Screenshot-2023-05-15-at-4.23.09-PM.png" /> 2023: Make it count Paid Social Campaign © waterdrop® – 2022Creative Direction by Kathi Kolar;Design &amp; Art Direction by Marina Barrocas;Copy by Chelsea Tan &amp; Johanna Zimmerer;Performance team: Cosima Ferrari, Agnieszka Kocot, Sergio Calabrese &amp; Teresa Mandolesi. To celebrate the new year, waterdrop® launched the Make it Count campaign, which encouraged people to make the most out of 2023. Waterdrop® is a hydrating brand that makes dissolvable cubes that flavor water with natural ingredients. Make it Count was a more extensive Marketing campaign, reaching different touch-points. I worked with the “Ad Squad” on the Paid Social part and collaborated with the Creative Director on the campaign’s visuals.&nbsp; The Paid Social campaign aimed to prospect new customers by offering the brand’s entry product – the Starter Sets. Besides the promotional offer, the strategy was to show product variety and volume. Each product category (Microdrink, Microbe, Microlyte, Microbe) has its own Starter Set, which allowed us to create several variations of ad creatives. 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data-src="https://freight.cargo.site/t/original/i/7ac68b6a39f3d6769dfec168d73ae38c01ab804c7bec5d02e8c1fb0702734b51/IMG_6572.JPG" data-mid="178801556" border="0" src="https://freight.cargo.site/w/1000/i/7ac68b6a39f3d6769dfec168d73ae38c01ab804c7bec5d02e8c1fb0702734b51/IMG_6572.JPG" /> <img width="3024" height="4032" width_o="3024" height_o="4032" data-src="https://freight.cargo.site/t/original/i/0465cb76146ad8a620f4a6eb267cee877053b529f5cef2e4a01b501d94558b91/IMG_7161.JPG" data-mid="178801557" border="0" src="https://freight.cargo.site/w/1000/i/0465cb76146ad8a620f4a6eb267cee877053b529f5cef2e4a01b501d94558b91/IMG_7161.JPG" /> https://marinabarrocas.com/bea-to Mon, 15 May 2023 15:56:41 +0000 marina barrocas https://marinabarrocas.com/bea-to <img width="1750" height="1170" width_o="1750" height_o="1170" data-src="https://freight.cargo.site/t/original/i/d30387de364073adc310ba595f44cf9d0254c9b00834cd4ffe07f48a5c916f46/mb-site-beato-02_1750.png" data-mid="178814040" border="0" src="https://freight.cargo.site/w/1000/i/d30387de364073adc310ba595f44cf9d0254c9b00834cd4ffe07f48a5c916f46/mb-site-beato-02_1750.png" /> bea.to UnconfereceEvent – Visual Identity &amp; Communication © Startup Portugal Creative direction by Constantin Peyfuss; Graphic design by Marina Barrocas︎︎︎ bea.to was a Web Summit side event envisioned and created by Startup Portugal. It&nbsp;held in Hub Criativo do Beato, Lisbon’s future tech hub. It was a 3-day playground for visionaries from tech, entrepreneurship, digital and pop culture. We held exhibitions, talks, workshops, and parties. Located in the former Manutenção Militar factories in the Beato neighborhood, HCB will be the home to some global companies such as Factory, one of the largest European incubators (with Berlin origins); Daimler Benz, which will install its technological hub there - Mercedes Benz.io; the Super Bock Group, with a space to promote the creative industries and a craft brewery - Browers Beato; Delta Cafés; and Startup Lisboa. These entities’ projects consolidate the four axes envisioned for the Hub Criativo do Beato: entrepreneurship, creative industries, innovation and knowledge, startups, scaleups, and global companies. <img width="3359" height="4961" width_o="3359" height_o="4961" data-src="https://freight.cargo.site/t/original/i/d1849e3d723f3c2efcf8f72fcad334b2bc8986547e1611c09039d583d9fe199a/BEATO_poster_MUPI_1185x1750mm.jpg" data-mid="178814041" border="0" src="https://freight.cargo.site/w/1000/i/d1849e3d723f3c2efcf8f72fcad334b2bc8986547e1611c09039d583d9fe199a/BEATO_poster_MUPI_1185x1750mm.jpg" /> <img width="1284" height="1280" width_o="1284" height_o="1280" data-src="https://freight.cargo.site/t/original/i/b19e39ef4b8a4f87fae3bd240b3b18375531b2207ac10f57bc59c7ab31e23b8c/mb-site-beato-04.jpg" data-mid="178814042" border="0" src="https://freight.cargo.site/w/1000/i/b19e39ef4b8a4f87fae3bd240b3b18375531b2207ac10f57bc59c7ab31e23b8c/mb-site-beato-04.jpg" /> <img width="1920" height="2559" width_o="1920" 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data-src="https://freight.cargo.site/t/original/i/2ddd2a49594bf064cc0e28723c27ccfbe561e1d33f4e2d9d7e5ae0f9ea977db2/23213272_1012393718918773_6783712406075524826_o.jpg" data-mid="178814047" border="0" src="https://freight.cargo.site/w/1000/i/2ddd2a49594bf064cc0e28723c27ccfbe561e1d33f4e2d9d7e5ae0f9ea977db2/23213272_1012393718918773_6783712406075524826_o.jpg" /> <img width="1280" height="852" width_o="1280" height_o="852" data-src="https://freight.cargo.site/t/original/i/131af7cc2782e78139a8742d77549c2abb0afd3379a047ec9abae318504e59ca/23213400_1012255932265885_969704329615384287_o.jpg" data-mid="178814048" border="0" src="https://freight.cargo.site/w/1000/i/131af7cc2782e78139a8742d77549c2abb0afd3379a047ec9abae318504e59ca/23213400_1012255932265885_969704329615384287_o.jpg" /> <img width="1280" height="852" width_o="1280" height_o="852" data-src="https://freight.cargo.site/t/original/i/d19e60226364a3f99afb2bb8bf50e134edbfa3e8a355808b73f4b2a82e896a05/23215578_1012255938932551_4102402576220162303_o.jpg" data-mid="178814049" border="0" src="https://freight.cargo.site/w/1000/i/d19e60226364a3f99afb2bb8bf50e134edbfa3e8a355808b73f4b2a82e896a05/23215578_1012255938932551_4102402576220162303_o.jpg" /> <img width="1280" height="852" width_o="1280" height_o="852" data-src="https://freight.cargo.site/t/original/i/bae8169f850a26203a32374a4139176d6077d44cb03ded7cdff066d8e7e2a60a/23215693_1012255928932552_5550057362013091228_o.jpg" data-mid="178814050" border="0" src="https://freight.cargo.site/w/1000/i/bae8169f850a26203a32374a4139176d6077d44cb03ded7cdff066d8e7e2a60a/23215693_1012255928932552_5550057362013091228_o.jpg" /> <img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/830df8e393343dc7d2249c11caa7bbaae4b1e411020027d54dc7c14e98e907d5/23415372_1014323478725797_7713124454174459084_o.jpg" data-mid="178814051" border="0" src="https://freight.cargo.site/w/1000/i/830df8e393343dc7d2249c11caa7bbaae4b1e411020027d54dc7c14e98e907d5/23415372_1014323478725797_7713124454174459084_o.jpg" /> <img width="6542" height="4366" width_o="6542" height_o="4366" data-src="https://freight.cargo.site/t/original/i/d209debf790113116d7c0a6a639bf2c1b2a70ad91cd13ec85d89fc4791a54108/FACTORY-84.jpg" data-mid="178814052" border="0" src="https://freight.cargo.site/w/1000/i/d209debf790113116d7c0a6a639bf2c1b2a70ad91cd13ec85d89fc4791a54108/FACTORY-84.jpg" /> <img width="4032" height="3024" width_o="4032" height_o="3024" data-src="https://freight.cargo.site/t/original/i/0956d83ce183691603124f6d319787a62003354ed0ae76e794f79d1f9eeaf497/Image-uploaded-from-iOS-7.jpg" data-mid="178814053" border="0" src="https://freight.cargo.site/w/1000/i/0956d83ce183691603124f6d319787a62003354ed0ae76e794f79d1f9eeaf497/Image-uploaded-from-iOS-7.jpg" /> https://marinabarrocas.com/startnow-crylater Mon, 15 May 2023 15:42:14 +0000 marina barrocas https://marinabarrocas.com/startnow-crylater <img width="2500" height="1248" width_o="2500" height_o="1248" data-src="https://freight.cargo.site/t/original/i/93b6f650a65f127fc0bd1c3276702d778f8859dc5661ef73e2d43178fcccb327/sncl-website-01.png" data-mid="178812495" border="0" src="https://freight.cargo.site/w/1000/i/93b6f650a65f127fc0bd1c3276702d778f8859dc5661ef73e2d43178fcccb327/sncl-website-01.png" /> Start now. Cry Later. Podcast – Visual Identity &amp; Communication ©&nbsp;Startup Portugal Art direction and graphic design by Marina Barrocas︎︎︎; Graphic and logo design by Sara Papaia︎︎︎; Video by Teresa Folhadela︎︎︎; Podcast by André Forte︎︎︎ &amp; Mariana Barbosa︎︎︎. At the end of 2019 Startup Portugal got together with journalist Mariana Barbosa to create a podcast to promote Portuguese-based talent, tell new stories about entrepreneurship, and bring a small, witty dose of criticism to the ecosystem table. And that’s how Start Now, Cry Later came to be. Hosts Mariana and André have interviewed some great names for the Portuguese entrepreneurship ecosystem, such as: Cristina Fonseca (Indico Carter Partners), André Jordão (Barkyn), Ricardo Lima (Web Summit), Catarina Salteiro (DefinedAI), Pedro Oliveira (Landing.Jobs), and a lot more. <img width="3200" height="4000" width_o="3200" height_o="4000" data-src="https://freight.cargo.site/t/original/i/28577b7635122c51a5f2a4f92eea9c3ef17b5c6760f02931a427892ae69f4730/sncl-mockup-iphone-copy.jpg" data-mid="178812494" border="0" src="https://freight.cargo.site/w/1000/i/28577b7635122c51a5f2a4f92eea9c3ef17b5c6760f02931a427892ae69f4730/sncl-mockup-iphone-copy.jpg" /> <img width="2048" height="1365" width_o="2048" height_o="1365" data-src="https://freight.cargo.site/t/original/i/873fa42706bc5420f2624a980d13c96ba10c4822a33162a813de19ce6dded10c/20200128-DSC_4814.jpg" data-mid="178812496" border="0" src="https://freight.cargo.site/w/1000/i/873fa42706bc5420f2624a980d13c96ba10c4822a33162a813de19ce6dded10c/20200128-DSC_4814.jpg" /> <img width="1920" height="1280" width_o="1920" height_o="1280" data-src="https://freight.cargo.site/t/original/i/9a2f48b92d51594b046397e4202daa555d53a8ddc111b98706bb6e46f23b2802/MockupMaison_PO_A03.png" data-mid="178812497" border="0" src="https://freight.cargo.site/w/1000/i/9a2f48b92d51594b046397e4202daa555d53a8ddc111b98706bb6e46f23b2802/MockupMaison_PO_A03.png" /> <img width="320" height="569" width_o="320" height_o="569" data-src="https://freight.cargo.site/t/original/i/0251f51bb2fba49dc13c0b5036a88d1a1a05d987798775099cefebdd231c5d5f/ezgif-7-95f2856ab63c.gif" data-mid="178812498" border="0" src="https://freight.cargo.site/w/320/i/0251f51bb2fba49dc13c0b5036a88d1a1a05d987798775099cefebdd231c5d5f/ezgif-7-95f2856ab63c.gif" /> <img width="320" height="569" width_o="320" height_o="569" data-src="https://freight.cargo.site/t/original/i/361e8b1112a74fd202b407601fa69e30849b21df32d43cc5edd9038edbd439db/ezgif-7-46439d09e235.gif" data-mid="178812499" border="0" src="https://freight.cargo.site/w/320/i/361e8b1112a74fd202b407601fa69e30849b21df32d43cc5edd9038edbd439db/ezgif-7-46439d09e235.gif" /> <img width="320" height="569" width_o="320" height_o="569" data-src="https://freight.cargo.site/t/original/i/15dcabda9e10722477ddf6b4266157d4c41a633723888643d10c727733054afa/ezgif-7-b1aebab4aa16.gif" data-mid="178812501" border="0" src="https://freight.cargo.site/w/320/i/15dcabda9e10722477ddf6b4266157d4c41a633723888643d10c727733054afa/ezgif-7-b1aebab4aa16.gif" /> <img width="320" height="569" width_o="320" height_o="569" data-src="https://freight.cargo.site/t/original/i/7cccb7eb42edf8f9b3a96c346064535c74108b5f92b95be02aa73ce79587e1dd/ezgif-7-bf174c88d0e3.gif" data-mid="178812500" border="0" data-scale="100" src="https://freight.cargo.site/w/320/i/7cccb7eb42edf8f9b3a96c346064535c74108b5f92b95be02aa73ce79587e1dd/ezgif-7-bf174c88d0e3.gif" /> https://marinabarrocas.com/websummit-2021 Tue, 16 Nov 2021 19:24:39 +0000 marina barrocas https://marinabarrocas.com/websummit-2021 <img width="4967" height="2793" width_o="4967" height_o="2793" data-src="https://freight.cargo.site/t/original/i/778737a40480b5ef04212d70a695069b600e0ab7a125a4aa73dba6069d45316f/DSC_9893-copy.jpg" data-mid="124778592" border="0" src="https://freight.cargo.site/w/1000/i/778737a40480b5ef04212d70a695069b600e0ab7a125a4aa73dba6069d45316f/DSC_9893-copy.jpg" /> Web Summit 2021 © Startup Portugal Creative direction by Constantin Peyfuss; Art direction and graphic design by Marina Barrocas︎︎︎; Copywriting by Elisa Baltazar︎︎︎; Video and photography by Teresa Folhadela︎︎︎; Motion and graphic design by Hélder Pina︎︎︎. Since 2016 Web Summit has been held in Lisbon. It is one of the biggest tech conferences in the world and brings together startups, investors, tech enthusiasts, governments, and a whole bunch of people. For the 6th year in a row, Startup Portugal is the main representative of the country during the event. Our goal for the 4 days of the event is to get people to Sign up for Portugal. After a pandemic year where everything was done online, for the 2021 Sign up for Portugal campaign, we decided to keep the digital lingo. Click, swipe, unmute, and follow – it doesn’t matter how you do it; the important thing is to Sign up for Portugal. Web Summit 2021 received 40.000 people from around the world, and the Startup Portugal stand was an important meeting point. Being the country's representative, we held important talks and announcements and received a lot of people interested in Portugal. The stand, as well as the campaign and all assets, were designed by the Startup Portugal team. <img width="480" height="853" width_o="480" height_o="853" data-src="https://freight.cargo.site/t/original/i/8c2a8f3606c0306b2c9a59bc8d6d009ee0b938bc294e19e2f0f7415f1c48964e/ezgif-4-026d3776b0cb.gif" data-mid="124790700" border="0" src="https://freight.cargo.site/w/480/i/8c2a8f3606c0306b2c9a59bc8d6d009ee0b938bc294e19e2f0f7415f1c48964e/ezgif-4-026d3776b0cb.gif" /> <img width="480" height="853" width_o="480" height_o="853" data-src="https://freight.cargo.site/t/original/i/3ae56b3c8814751009bfdedea3045790aa8833112feee50d1727c0b5fd40b6e1/ezgif-4-0c85f82a71a8.gif" data-mid="124792846" border="0" src="https://freight.cargo.site/w/480/i/3ae56b3c8814751009bfdedea3045790aa8833112feee50d1727c0b5fd40b6e1/ezgif-4-0c85f82a71a8.gif" /> <img width="480" height="853" width_o="480" height_o="853" data-src="https://freight.cargo.site/t/original/i/5bd39a524763f817292970d5686aadb603e7ddaf41385cb6f9904910138234a4/ezgif-4-66ef0d7ba56a.gif" data-mid="124792848" border="0" src="https://freight.cargo.site/w/480/i/5bd39a524763f817292970d5686aadb603e7ddaf41385cb6f9904910138234a4/ezgif-4-66ef0d7ba56a.gif" /> <img width="480" height="853" width_o="480" height_o="853" data-src="https://freight.cargo.site/t/original/i/5d9e1fba335a19f5a945b4f3ed7339fe5597e5d774c9dc806f261de8829fae72/ezgif-4-26804716b9e9.gif" data-mid="124792850" border="0" src="https://freight.cargo.site/w/480/i/5d9e1fba335a19f5a945b4f3ed7339fe5597e5d774c9dc806f261de8829fae72/ezgif-4-26804716b9e9.gif" /> <img width="5616" height="3744" width_o="5616" height_o="3744" data-src="https://freight.cargo.site/t/original/i/e1502a30159d9c47c1a8a26df94e9cf004a5db5107e79263442ce4145a5d4448/ws21-campaign-mupi-mockup-copy.jpg" data-mid="124793493" border="0" data-scale="71" src="https://freight.cargo.site/w/1000/i/e1502a30159d9c47c1a8a26df94e9cf004a5db5107e79263442ce4145a5d4448/ws21-campaign-mupi-mockup-copy.jpg" /> <img width="3991" height="5986" width_o="3991" height_o="5986" data-src="https://freight.cargo.site/t/original/i/91a696809dbde43429e7c272a0d6f81bb2a24d18226ad51645ace8ca0c5af363/DSC_0397.jpg" data-mid="124795419" border="0" src="https://freight.cargo.site/w/1000/i/91a696809dbde43429e7c272a0d6f81bb2a24d18226ad51645ace8ca0c5af363/DSC_0397.jpg" /> <img width="1182" height="1182" width_o="1182" height_o="1182" data-src="https://freight.cargo.site/t/original/i/5dcec744d9c44e44c9ec5acb268ebcdb55cc9718cfa88a897e8cd71ef86112e5/sticker-01.png" data-mid="124795435" border="0" src="https://freight.cargo.site/w/1000/i/5dcec744d9c44e44c9ec5acb268ebcdb55cc9718cfa88a897e8cd71ef86112e5/sticker-01.png" /> <img width="5772" height="3848" width_o="5772" height_o="3848" data-src="https://freight.cargo.site/t/original/i/1dca0813ccd86d53495aaed7d8a29d5ce7ea4578ce36afccf6bc776915177e27/DSC_0105.jpg" data-mid="124795665" border="0" src="https://freight.cargo.site/w/1000/i/1dca0813ccd86d53495aaed7d8a29d5ce7ea4578ce36afccf6bc776915177e27/DSC_0105.jpg" /> <img width="5549" height="3699" width_o="5549" height_o="3699" data-src="https://freight.cargo.site/t/original/i/1aeb157818d10d144bb8672ab006943dc925764cce1beac27e87aaf044e85b80/DSC_9547.jpg" data-mid="124795887" border="0" src="https://freight.cargo.site/w/1000/i/1aeb157818d10d144bb8672ab006943dc925764cce1beac27e87aaf044e85b80/DSC_9547.jpg" /> <img width="5268" height="3512" width_o="5268" height_o="3512" data-src="https://freight.cargo.site/t/original/i/9f8fa2e4d56190a418476011e4cf30271c91d0b660b7b41cc1d26db9df5e82d7/DSC_9889.jpg" data-mid="124796178" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/9f8fa2e4d56190a418476011e4cf30271c91d0b660b7b41cc1d26db9df5e82d7/DSC_9889.jpg" /> &nbsp; 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